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After the global presentation of Xiaomi Mi 11, the Chinese manufacturer launched a large-scale advertising campaign for the new product.

  1. What is known
  2. Do you know it

What is known

Posters and large advertising installations of the device appeared in London and Bangkok. In addition, Xiaomi showed its new flagship on the facade of the Burj Khalifa skyscraper in Dubai.

For those who don’t know, Burj Khalifa is the tallest building in the world (828 meters). The skyscraper is equipped with special LED panels that can display a picture. By the way, according to Arabian Business, the cost of such advertising starts at 250,000 dirhams (about $68,000) for three minutes of display. Moreover, we are talking about everyday life. On weekends, the price tag can reach 350,000 dirhams (about $95,000). In addition to Xiaomi, well-known companies such as Huawei, Cartier and Walt Disney have previously ordered such advertising.

Recall that Xiaomi Mi 11 has a 6.81-inch 2K AMOLED display with a frequency of 120 Hz, a Snapdragon 888 chip, 8/12 GB of RAM, a triple camera of 108 MP + 13 MP + 5 MP, a front camera of 20 MP, and also a 4600mAh battery with 55W wired charging, 50W wireless and 10W reverse.

Source: YouTube

Do you know it

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