Xiaomi this week unveiled the European version of its flagship smartphone Xiaomi Mi 11, simultaneously launching a massive advertising campaign around the world.

Xiaomi Mi 11 turned out to be a very strong smartphone

It is known that the facade of the tallest building in the world, the Burj Khalifa in Dubai, is equipped with LED screens that are used to display advertising, countdown to the holidays, and for other purposes.

Xiaomi has placed an advertisement for Xiaomi Mi 11 on the facade of this building, which looks really impressive. In addition, large advertising installations of the smartphone have been installed in London and Bangkok.

Xiaomi Mi 11 received a Qualcomm Snapdragon 888 single-chip system, a main camera with a resolution of 108 MP, an excellent AMOLED display with a diagonal of 6.81 inches at a resolution of 2K (3200 x 1440 pixels). The display supports an image refresh rate of 120 Hz and a touch layer polling rate of 480 Hz. Xiaomi Mi 11 received fast LPDDR 5 RAM and UFS 3.1 flash memory. The phone supports 55W wired charging and 50W wireless charging, as well as 10W reverse wireless charging. The battery capacity is 4600 mAh. It also features high quality Harman/Kardon stereo speakers.

In Europe, the price of new items starts from 749 euros.